Cybersecurity Business Roles That Will Be in High Demand in 2025

Cybersecurity Business Roles That Will Be in High Demand in 2025

Introduction

Cybersecurity is booming, but let me tell you a little secret: succeeding in this field isn't just for the technical wizards. In 2025, the professionals making the biggest impact will be those who combine solid business know-how with a good grasp of cybersecurity basics.

If you're thinking about diving into cybersecurity or pivoting into a growing industry, here are the key business roles where you can really make your mark.

Why Business Roles are Key to Cybersecurity Success

The best tech alone doesn't guarantee success in the business of cybersecurity. You need solid marketing, savvy sales teams, proactive customer support, and strategic product management. These roles drive customer adoption, retention, and revenue, all of which fuel innovation in the industry.

Knowing basic cybersecurity concepts like common threats, compliance requirements, and emerging trends can make your life easier, no matter which business role you're in. Trust me, being cyber-literate helps you communicate clearly with tech teams, better understand customer needs, and ultimately, boost your company's overall success.

The Top Business-Side Roles You'll See Everywhere in 2025

1. Revenue Operations Specialist

RevOps specialists are basically the glue holding marketing, sales, and customer success teams together. Their job is streamlining the customer journey and driving revenue growth. Having some cybersecurity know-how helps them understand customer pain points, coordinate better across teams, and build strategies that truly resonate with cybersecurity buyers.

2. Product Marketing Manager

Product Marketing Managers sit right between the tech teams and customers, clearly communicating why cybersecurity products matter. Knowing exactly how a product enhances security and addresses compliance needs helps build trust, simplify complex topics, and guide customers toward confident purchasing decisions.

3. Sales Engineer

Sales Engineers combine technical knowledge with strong business skills to offer tailored, solution-driven sales pitches. Understanding cybersecurity threats and industry risks helps them connect deeply with clients, deliver exactly what customers need, and ultimately close more deals.

4. Customer Success Manager

Customer Success Managers keep customers happy by proactively ensuring they're getting real value from cybersecurity solutions. Basic cybersecurity literacy allows these professionals to offer insightful support, quickly solve customer problems, and build strong, trusted relationships.

5. Content Marketing Specialist

Content Marketing Specialists create educational, engaging content that speaks to both technical and business audiences. With solid cybersecurity knowledge, they produce accurate, compelling materials that position their company as an industry leader and drive audience engagement.

How to Get Ready for These Roles

If you're looking to get into cybersecurity from the business side, start with foundational certifications like:

  • CompTIA Security+: Covers basic cybersecurity concepts and threat management.

  • CompTIA Network+: Teaches the networking fundamentals important for understanding cybersecurity frameworks.

And don't stop there—stay sharp with continuous learning:

  • Attend webinars and cybersecurity events.

  • Check out courses on LinkedIn Learning.

  • Regularly read industry blogs and news sites.

Here are some straightforward tips to advance your cybersecurity business career:

  • Use LinkedIn to build your network of cybersecurity pros.

  • Get yourself to cybersecurity events and conferences.

  • Clearly show your cybersecurity awareness in your LinkedIn profile and personal brand.

Final Thoughts

Without strong business roles, even the coolest cybersecurity tech won't get far. Business pros keep cybersecurity companies moving forward, connecting innovation with real-world impact. Combining your existing skills with cybersecurity smarts makes you uniquely valuable in this exciting, fast-growing field.

Ready to kickstart your cybersecurity career? Dive into the Bootstrap Cyber resources and make your next move.

Laura Kenner

Founder of BootstrapCyber.com, the community for cyber business pros.

https://www.linkedin.com/in/laura-kenner/
Next
Next

The Smart Vendor’s Guide to Crushing RSA: What to Do & What to Avoid